# Optimise

### Finding it difficult to make data-driven optimisations for your customers’ Digital Experience?

[Find out more](https://dmpgteam.com/contact/)

### Examples of who we helped…

### Boden

Boden were flooded with test ideas, but struggling to execute these & fulfill the enormous value potential of the conversion rate optimisation program. With our help they are now optimising and personalising fervently and work from a dedicated strategic roadmap, with each experiment bringing them closer to long-term, well defined business goals. Our close relationship with the testing team has helped us move seamlessly from execution, through to reporting/ analysis & strategy, supporting the end to end evolution of the program.

### Center Parcs

Center Parcs had made a great start, with plenty of ideas and a strong internal dev team. Partnership with DMPG helped them to raise the bar technically and open the path to more radical transformation through strategic planning. With our broad, cross-sector experience we were able to call out high value, low effort ideas and ensured their team’s time & energy was spent in the most effective way possible, driving both short term ROI & long term strategic goals.

### Hive

Hive were struggling to drive value with their limited existing CRO optimisation suite and required re-tooling. DMPG designed and implemented a full Adobe Target instance. The implementation was aligned with a strategic CRO testing roadmap to ensure it drove tangible performance outcomes. DMPG stayed on-board beyond to support roll out of the testing roadmap, providing oversight on strategy and execution resource for test builds and reporting.

### SMARTY

SMARTY had been running CRO tests using Google Optimize with some success however testing efforts were being limited by an inaccurate analytics implementation and a migration to React. Since our engagement we have reimplemented Optimize in a way to minimize flicker in tests on a single page app environment and we have overhauled their analytics implementation. This has enabled SMARTY to run experiments more effectively and together we have developed a strategic data led approach to their testing efforts while becoming a core member of their optimisation team.

## Contact us to see how we can optimise your customer experiences

[Get in touch](https://dmpgteam.com/services/contact)